Episode: 34

Tuesday, October 1, 2019

The 0-10 Fitness Scale – What Level Are Your Clients At?

Today on the podcast:

Pricing, Marketing and Advertising Based On The 0-10 Fitness Scale!

Understanding this question (majority rules) can help you build your entire business model.

  • 0-3 (couch to 5k)
  • 3-8 (gym goers)
  • 8-10 (elite athletes)

With that piece of information you can then determine:

  • How to price to that market 
  • How to market to that demographic – content marketing vs paid advertising 

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Brian Keane Fitness Podcast

Brian is a qualified personal trainer, sports nutritionist and strength and conditioning coach.

He is the best selling author of the book The Fitness Mindset and currently travels the world as a professional speaker. He also hosts the #1 podcast The Brian Keane Podcast.

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